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In this search engine news roundup, we cover Google’s update to search results, mobile-first indexing by default – but for whom, and how do you override geographic location via Chrome DevTools.

In this article, we’ll cover the most recent search engine news:

  1. Google’s update to search results aims to show a more diverse set of results;
  2. Mobile-first indexing feature enabled by default – but for whom?
  3. How to override geo-location with Chrome DevTools?

Let’s dig in.

Another Google Search Update

Google announced – via Twitter – they have updated the search results in order to show a more diverse set of well… search results. Meaning, Google will aim to show no more than two results from the same domain for a particular query in the top results.

More diverse results. Searchers, along with SEOs, have complained – over the years – that sometimes Google is showing too many listing for the top results from one and the same domain. Hence, this update should pacify them – a bit. Google said that it does reserve the right to show more than two results from the same domain name if they think it’s appropriate. Translation: they’ll show you more than two results if their systems determine it’s especially relevant to your search query. This update impacts core results only, not the additional search features as top stories, video snippets, image carousels or other vertical search features listed among the other web results. Google also clarified that this search update is entirely unrelated to the June 2019 core update that has begun rolling out.  

Google Mobile-Indexing by Default – For Whom?

All new websites that were previously unknown to Google Search will be indexed using the company’s mobile-first indexing method starting July 1, 2019. For new websites, this indexing feature will become enabled by default, so there are no plans for Google to notify webmasters. The company’s suggestion is for website owners to check for the indexing through the URL Inspection Tool in Search Console. This will provide information on how the content was crawled and indexed. As for older websites, those that are not indexed using the mobile-first indexing method will be moved when the websites are ready. Basically, nothing’s changed for old websites.

Chrome DevTools Overriding GeoLocation

Danny Sullivan drew our attention to an interesting (and very useful) SEO tool. Wondering what it is? Keep reading and you’ll find out.

Why should you care? By overriding geo-location, you can test and see how your website is responding to different geographic locations. After all, if you are building a UI that changes depending on where the user is located, you’d probably want to ensure that the site behaves correctly in different places around the globe.

How to do it? The way to do this is not intuitive. However, Google – being as helpful as always – published a developers page about overriding the geographic location via Chrome DevTools which outlines the whole process step-by-step. It’s pretty easy.

Final Thoughts

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